Articles on Online Business

You've Got To Be Joking!

I don't know about you, but I get a lot of joke stuff arriving in my email. I've got one buddy in particular who hardly lets a day go by without sending something.

Sometimes they're...

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Winning the War On Spam

For years I didn't worry much about spam.

But lately it's got out of control. Over half of my email is now spam, and it was growing by the week - until I took action.

This article shows...

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Has Your Design Firm Run Amuck With Your Web Site?

What's happening to good web site design? Somehow we creative types at interactive and traditional ad agencies have run amuck - we're building web sites that may dazzle the senses, but don't really...

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Are You Wasting Your Time With Free Ezine Ads?

There are lots of ezines (newsletters) out there that offer free classified ads to new subscribers (and many even offer free ads on an ongoing basis).

This can be a nice little source of free...

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Ten Tips for Getting More Sales From Your Website

(1) Create a Direct Response Website, with the minimum number of pages possible (e.g. an Index Page, a Contact Page, and an Order Page).

(2) Make sure your sales copy is positive and...

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Team Up With Your Competitors

Pay per click search engines are a great way to get targeted traffic quickly. The only problem is that as the search terms get more popular, the price of each click through rises. It is very sad to...

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Surviving The Digital Economy Meltdown!

"Dying isn't hard for men like us, when every everything around you has been butchered or slaughtered ... living is what's hard." — Clint Eastwood to Chief Ten Bears in "The Outlaw Josey...

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Are You Using The Four Letter Word?

The most powerful word in the marketing dictionary is made up of just four letters: F-R-E-E.

It doesn't matter what kind of product or service you're promoting, if you can use the word FREE in...

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Redefining Distance to Market your Company

The recent terrorist attacks here in the US have caused many companies and individuals to rethink how they want to market to and work with others. As a result, web-enabled presentations and or...

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Raising Capital in Today’s “New Economy”

We’ve helped a number of clients develop business plans and raise capital from “angel” investors, corporate entities and venture capitalists during the last 6-8 years. It’s...

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