Articles on Business & Finance - page 3

How To Get Mortgage Clients To Stop Dragging Their Feet When Shopping For A Home Loan


At one time, borrower procrastination wasn’t a common problem, but has now become one, as more and more people got into the mortgage industry. Many of them were bad apples, incompetent or...
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10 Ways To Survive And Prosper In A Down Mortgage Market


Again the Fed raised interest rates. And if you haven’t felt the noose tightening yet, you certaininly will now. With rates continuing their gentle climb and the refinance market now...
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An After-Closing Letter That Asks For More Mortgage Referrals


Let your customers know that the best compliment they can give you is a referral.

Here is a sample follow-up letter (I pulled out of my personal files) you can use with...
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How To Create A Lead Generating Mortgage Website In Record Time


You have three choices you have in getting your mortgage site up and running. To recap, they are:

1. Go it alone and design it yourself.

2. Hire a web design...
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Another Way To Kick People Off Mortgage Rate And Capture Their Business As A Loan Officer


How many times have you answered the phone and heard “What’s your rate?” from a customer? I guarantee it comes-up on every phone call, usually within the first 30 seconds of the...
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How To Approach “For Sale” Properties As A Lead Generation Strategy


A couple of weeks ago, I mentioned the idea of approaching “for sale” properties (both FSBO and MLS listed ones) as a lead generation strategy. Here is a quick excerpt from the article...
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Be Thankful As A Loan Officer For The Mortgage Industry Shake-Up


I got a call from a loan officer in Lansing, Michigan recently and he called to tell me that he was an avid reader of my newsletter but was giving-up and throwing in the towel. He said he...
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How To Choose A Mortgage Netbranch When Starting Your Own Mortgage Company


In my last article, I covered the two main ways to start your own mortgage company. One way, was to go it completely alone…apply for your own broker’s license, set-up all the...
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How To Survive Outside Your Comfort Zone When Making Sales


Being a salesperson is never easy. To sell effectively, you must to be willing to do things that challenge you. No top producer has ever reached the upper ranks without first moving...
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Expect Hiccups As A Loan Officer On Every Mortgage Loan When Trying To Finance Properties


No matter how successful you are, or how many loans you have closed, you should expect hiccups. No loan every goes as smoothly as you think it will. And with all the third parties...
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